Immersive Competition at the Cannes Film Festival w/ Max Borg

Listen to a podcast conversation about the inaugural edition of the Immersive Competition at this year’s Cannes Film Festival with The Film Verdict critic, Max Borg.

TFV critic Max Borg joins TFV’s Matt Micucci to discuss the inaugural edition of the Immersive Competition at the 2024 Cannes Film Festival. The section showcased immersive works, from mixed reality to virtual reality works and beyond, representing a new era of storytelling and embracing new technologies. The winner of the competition was Colored, an augmented-reality, location-based experience by Stephane Foekinos and Pierre-Alain Giraud.

Max talks with us about his first-hand experience of the Immersive Competition, and the quality and range of the works presented within this program. He also shares some thoughts and opinions about whether the Cannes Film Festival embracing this form of storytelling will have a resonating impact across the international film festival scene.

Showcast is a series of candid podcast conversations from film festivals and film markets, presented by The Film Verdict and hosted by Matt Micucci.

Photo courtesy of Festival de Cannes

  • A poster of the 2024 AVP Summit, which took place in Reggio Calabria, Italy.
    Image: AVP Summit

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